High Tech / FemTech

Our firm hosted a Fem Fck Up Night conference in collaboration with NOGAFEM, aimed at female entrepreneurs. The event included, among others, lawyers Ariela Dreyfus and Inbar Goralik, who discussed how to avoid mistakes

2019 was a record year for femtech (female technology), a term generally applied to a category of software, diagnostics, products, and services that use technology to focus on women’s health. As this is one of the most growing markets in recent years, Adv. Ariella Dreyfuss was asked by Start-Up Nation Central to discuss the challenges and potential in the market. In an interview, Ariella commented that "femtech is essentially a palatable term, a euphemism, to describe tech products and services in the field of female health: digital health apps, consumer health tech products, and medical devices that address menstruation, menopause, fertility, breastfeeding, incontinence, contraception, and female cancers.”

Ariella Dreyfuss talks to 50inTech in a special podcast about the growing femtech industry. She discusses challenges facing entrepreneurs in the field and offers advice on how to talk to investors.