Electra City Tower
58 Harakevet St.
Tel Aviv
6777016
Dana Segev
Dana is the firm’s Head of Marketing and Business Development
Dana is a marketing professional with 20 years of experience in legal and professional-services marketing. Dana oversees all aspects of the firm’s marketing activity, including strategic planning, digital presence, website and social media management, and work with PR agencies.
Dana has extensive experience in developing marketing strategies, managing online platforms, and leading webinars and conferences. She is also responsible for the firm’s collaborations with business and professional organizations.
Before joining Barnea Jaffa Lande in 2012, Dana served as Marketing Communications Manager at a leading accounting firm. Earlier in her career, she worked as a project manager at a company specializing in government conventions and economic conferences, and as a PR consultant. She also has experience as a teaching assistant at leading colleges in Israel.
Dana is a member of the firm’s Pro Bono Forum and is responsible for the firm’s engagement with Nova Festival survivors and the families of the October 7 victims.
Education:
College of Management, MBA in Business Management, major in Marketing and Advertising, 2012
Tel Aviv University, B.A. in Political Science, 2006

