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Masha Yudashkin
עו

Electra City Tower
58 Harekevet St.
Tel Aviv
6777016

Masha Yudashkin

Masha is an associate in the firm’s Privacy, Data Protection and Cyber Department.

Adv.Masha Yudashkin provides ongoing counsel to private and public companies, including high-tech companies and startups. She advises on various aspects of privacy laws, both in Israel and Europe (the GDPR), data security laws, and AI regulation. Among other services, Masha assists in preparing the necessary documents for online activities, such as privacy policies, as well as handles data registration and information updates to databases. In addition, she advises on contracts involving personal data sharing.

 

Masha also advises and supports companies in developing and implementing privacy plans, as well as assists companies in conducting risk assessments related to privacy.

 

In addition, Masha deals with cybersecurity preparedness and prevention. This includes preparing risk assessments, formulating and implementing internal regulations, offering counsel on dealing with privacy authorities and other regulators, creating risk mitigation plans, and managing internal investigations.

 

Masha is certified as a Certified Information Privacy Professional/Europe (CIPP/E). She completed a privacy protection course at Tel Aviv University in 2021.

 

Before joining Barnea, Masha served in the Military Prosecution. She oversaw digital forensics and computer-related offenses, among other responsibilities.

Education:


Haifa University, LL.M., 2012

Haifa University, LL.B., 2009

Open University, B.A. in Social Sciences, 2006

Admission:


Member of the Israel Bar Association since 2011

Insights & News - Masha Yudashkin:


March 24, 2025

Pay Attention: Clearview AI to Pay Landmark Amount for Collecting Biometric Data Without User Consent by Scraping

Recently, a US District Court in Illinois has granted final approval to a settlement in the Clearview AI consumer privacy litigation, concerning the company’s controversial practices of collecting and storing biometric facial recognition data. This should serve as a reminder that US state privacy laws are as relevant as ever and that their violation may lead to significant penalties.
December 24, 2024

New EDPB Opinion on Personal Data Protection in AI

Several days ago, the European Data Protection Board (EDPB) adopted an opinion addressing key data protection concerns arising from the use of Artificial Intelligence (AI) models. The opinion specifically focuses on how GDPR principles apply to AI, emphasizing issues such as anonymization of data within AI models, the legal basis for processing personal data during AI development and deployment, and the consequences of unlawful data processing in AI systems.
December 9, 2024

Cybersecurity Regulation Enforcement Tightens in NY, Highlighting a Broader Trend

Recent fines issued in New York are part of a wider trend of stricter state-level enforcement on cybersecurity in the U.S. Israeli companies operating in the U.S. are required to stay informed.

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