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May 8, 2025

Israel’s Privacy Authority Sets Strict AI Rules

In a recent op-ed in Israel Hayom, Dr. Avishay Klein from our firm comments on the draft guidelines issued by Israel’s Privacy Protection Authority to regulate the use of AI in organizations. The guidelines, set to take effect with Amendment 13 to the Privacy Protection Law in August 2025, introduce strict requirements—including a ban on using personal data without prior consent and heavy penalties for violations. While establishing clear AI standards is a positive step, the one-sided emphasis on privacy—without addressing technological complexity and business needs—may create significant challenges. Organizations are urged to begin managing technological and regulatory risks in tandem.

May 8, 2025

Israeli Privacy Authority Targets AI: Business Implications Ahead

The Israeli Privacy Protection Authority (PPA) published a draft directive recently to clarify its position about how businesses and organizations should apply the provisions of the Privacy Protection Law and the privacy regulations to artificial intelligence systems.

April 28, 2025

Barnea: Advising Mekorot on Patent Commercialization and Management

Our firm was selected through a tender process to advise Mekorot – Israel’s national water company – on the commercialization and management of its patent portfolio. Adv. Ken Shaked, a partner in our Commercial Department specializing in technology commercialization agreements, will lead the consulting engagement with Mekorot.

April 24, 2025

New EDPB Draft Guidelines: Personal Data on the Blockchain

Earlier this month, the European Data Protection Board (EDPB) issued draft guidelines on the processing of personal data through blockchain technologies.

April 20, 2025

Israel Securities Authority regulates use of chatbots on financial platforms

The AI revolution in the Israeli capital market: The Israel Securities Authority allows financial institutions to use chatbots on their financial analyses platforms, but imposes clear rules and important restrictions on their use.

April 2, 2025

Innovation in Uniform: The Rise of Israel’s Defense-Tech Sector

The various wars that have taken place around the world in recent years, including the Russia-Ukraine war and the Swords of Iron War, have placed the DefenseTech sector in the spotlight. Amid changes in global security dynamics and escalating geopolitical tensions in different regions, technological gaps in the battlefield have revealed and magnified the criticality of DefenseTech, creating new opportunities for entrepreneurs and sparked significant interest from investors and venture capital funds.

March 30, 2025

Israeli Women in Tech Compliance Conference with Microsoft

The conference on technology regulation and compliance challenges in the age of artificial intelligence was held under the leadership of our firm, in collaboration with Microsoft Israel. The event focused on the impact of artificial intelligence on legal strategy and the evolving regulatory landscape. We extend our sincere thanks to the organizers, speakers, and participants for their valuable contributions, insightful discussions, and for advancing a meaningful and in-depth dialogue on these cutting-edge topics. The conference was led by Dr. Avishay Klein and Adv. Masha Yudashkin from our firm's Privacy, Cyber, and AI Department.

March 26, 2025

AI is becoming more human than ever: Are service agents on their way out?

AI is becoming emotionally intelligent, with new models designed to recognize and respond to human emotions. Tech companies are investing in emotional AI to improve customer service, potentially making AI agents more empathetic and, than human representatives. Dr. Avishay Klein, Partner and Head of our Privacy, Cyber AI Department, spoke to Globes about what the near future of this technology might look like.

March 12, 2025

Isracard purchased 30% of Bizi For Tens of Millions of Shekels

IsraCard has acquired one-third of the shares in the fintech company BIZI, which provides loans to small businesses through a digital platform, at a valuation of 90 million NIS (pre-money). Advs. Ilan Blumenfeld, Daniel Kleinman, and Shahaf Arbely from our firm advised BIZI in this transaction. 

March 10, 2025

Conference: Artificial Intelligence in Marketing - AI for Business Growth

The digital world is changing rapidly, and with it, AI is reshaping the rules of the game. To stay ahead, we need not only to understand the new tools but also know how to leverage them for business growth. Adv. Avishay Klein, Partner and Head of the Privacy, Cyber, and AI Department at our firm, will speak on AI regulation and how it may impact businesses choosing to use the platform for marketing purposes.

March 5, 2025

Opinion Piece: Intellectual Property Challenges for Reservists in Defense-Tech Developments

Many reservists are entrepreneurs in their daily lives, and months on the battlefield have exposed them to operational needs and technological gaps that require solutions. Many of them are developing innovative solutions that can support security forces and strengthen the Israeli market. However, they may also face complex legal challenges.

March 5, 2025

Precedent-setting ruling by a US court on a copyright lawsuit against an artificial intelligence platform

A US court (in Delaware) recently handed down a precedent-setting ruling on a lawsuit filed by a copyright-owner, the media and technology conglomerate, Thomson Reuters, against the artificial intelligence platform, Ross Intelligence. The Delaware court ruled that the defendant had infringed the plaintiff’s copyrights, and that the defendant is not entitled to any of the statutory protections, including reliance on the “fair use” doctrine as a defense.

March 1, 2025

Fintech-Tel Aviv 2025 Annual Summit: Dr. Zvi Gabbay join an expert panel

Adv. Dr. Zvi Gabbay, Head of our Regulation Department, has been invited to join an expert panel on "Best Practices for Fintech Implementation and Operations" at the Fintech-Tel Aviv 2025 Annual Summit! Startups, investors, and companies are invited to this unique fintech event. 

February 12, 2025

AtoBe Accelerator workshop for young entrepreneurs

As part of our collaboration with AtoBe Accelerator at the Jerusalem College of Technology, which supports tech ventures, we hosted a workshop yesterday for young entrepreneurs. Adv. Yuval Lazie, head of the International Commercial Department, shared his expertise with the entrepreneurs in an engaging lecture. It’s a pleasure to be part of making dreams come true!

January 26, 2025

Turning a Project into a Startup - A Lecture by Itay Gura

Our firm supports the Entrepreneurship Center at Tel Aviv University. As part of this collaboration, Adv. Itay Gura, who leads our firm's startup practice, delivered a lecture in the Faculty of Engineering course. He discussed the legal challenges faced by entrepreneurs at the early stages of their venture.

January 1, 2025

Regulated payment services & financial services in Israel – 2025 summary & outlook

2024 was characterized by a multitude of regulatory directives to payment companies and to payment initiation companies as part of the preparations for the licensing obligation that came into effect in June 2024.

December 24, 2024

New EDPB Opinion on Personal Data Protection in AI

Several days ago, the European Data Protection Board (EDPB) adopted an opinion addressing key data protection concerns arising from the use of Artificial Intelligence (AI) models. The opinion specifically focuses on how GDPR principles apply to AI, emphasizing issues such as anonymization of data within AI models, the legal basis for processing personal data during AI development and deployment, and the consequences of unlawful data processing in AI systems.

December 23, 2024

Conference: Successfully Managing the Relationship with Legal Counsel and Avoiding Common Mistakes

Our firm hosted 15 startup CEOs yesterday as part of the CEO Elite Series. Itay Gura, a partner at our firm who leads our startup practice, delivered a lecture at the event on the key challenges faced by growing startups, effective management of legal counsel, and how to avoid common mistakes.

December 16, 2024

Lecturing at the Hasoub Angels' Training Program

Advs. Yuval Lazi and Hanna Daher were invited to lecture at the training session for Hasoub Angels, an initiative that supports the Arab entrepreneurial ecosystem through collaborative and structured angel investing. Yuval discussed financing startups, while Hanna covered essential legal and tax considerations for angel investors.

December 9, 2024

Cybersecurity Regulation Enforcement Tightens in NY, Highlighting a Broader Trend

Recent fines issued in New York are part of a wider trend of stricter state-level enforcement on cybersecurity in the U.S. Israeli companies operating in the U.S. are required to stay informed.