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Fintech: Challenge and Potential

Challenge and Potential

Fintech combines for the first time the worlds of financial services and technology, as banks and insurance companies serve as fintech’s main playing fields.


As such, both sectors must become more efficient and acquire the technological solutions that will help them fulfill their roles. 


Fintech promises to bring innovation to existing players. However, it also threatens to disrupt conservative industries and replace them with new models and players. 


The connection between the two components of fintech has proved challenging. This is due to the fundamental differences in the characters of these two components. Startup companies provide technological solutions. But these companies are, by nature, small organizations driven by the need to work quickly and efficiently, due to the short time-to-market and the requirement to sell and recruit capital. On the other hand, the MVPs in the financial services sector are large, hierarchic organizations characterized by sluggish bureaucracy that negates rapid decision-making and agility in implementing innovative solutions. 


Regulation and Fintech


Fintech companies operate in a regulation-intensive environment. This is the first main challenge, because regulations essentially define their ventures and their feasibility. On the other hand, in most of the technological fields that startup companies engage in, the challenges are innovation, competition, and the business model. Regulation is less of a challenge, if one at all. 


The dominant role of regulation in the fintech sector is unique. Therefore, gaining in-depth knowledge of the synergies between regulation and fintech is critical during any analysis of a fintech venture’s prospects. The venture must also know how to maintain compliance with the various regulations in order to succeed. 


By their very nature, financial services are subject to a wide range of meticulous regulations. The types of regulations that affect fintech include banking regulations, insurance regulations, and the prevention of money laundering. In addition, so do privacy, consumer, and securities regulations. The various regulatory categories in the financial services sector follow and are adapted to the structure of the traditional market, with each sector closely governed and controlled by its own set of regulations and regulatory authority. 


In many instances, fintech strives to resolve the problems created by existing regulations. However, it also must keep in mind that its operations are subject to those same regulatory systems. Already at the stage of defining the product and service a fintech venture wishes to launch on the market, it must familiarize itself with the relevant regulations. It then must find solutions that comply with the regulatory conditions. These solutions should also enable it to obtain approval from the relevant regulatory authority.


There are numerous dimensions to gaining familiarity with the regulations. First of all, similarly to every startup company, fintech ventures are also striving to go multinational. The problem is that regulations in one country are different and sometimes contradict the regulations in another country. The differences are in language, laws, and even approach. This means that the learning and compliance process is multi-dimensional and, in essence, an unending task.


If this were not enough, another problem is that regulators draft regulations based on the structure of the conservative market—banking regulations for banks, insurance regulations for insurance companies, and so forth. On the other hand, in many instances, fintech ventures disrupt the structure of the traditional market. This disruption, by its very nature, creates new connections and approaches. As a result, fintech companies find themselves in a minefield of differing, overlapping, and contradictory regulations. 


However, the regulatory challenge is not just difficult, but also a main foundation for creating value. 


Any fintech venture already well-versed in the subject, and that has adjusted its solution to the various regulations, creates a real advantage over existing and new competitors. The entry barrier to this sector is not only the development stage, but rather the strength of the regulatory solution. In essence, regulatory knowledge actually becomes intellectual property. 


For example, the banking sector is characterized as a regulation-intensive sector. The banking supervisor’s regulations relate to various aspects of banking corporations’ operations, including licensing, corporate governance, various regulations relating to capital adequacy and banks’ capacity to assume various risks, consumer regulations relating to banks’ relations with their customers, the prohibition of money laundering, and more. Any fintech venture seeking to interface with the banking system, to provide it services or replace some of the banks’ roles, must be well-versed in the relevant local regulations and ensure its compliance with them. 


Clearly, the greater the challenge, the greater the potential. 


Privacy and Fintech

During the coming year, new and enhanced privacy-protection and information-security regulation systems are likely to come into effect throughout the world. 


Foremost is the European GDPR, which deals with privacy protection and will take effect in May 2018. Therefore, the issues of database protection against cyber risks will have an impact and a presence on the technological agenda. 


Fintech ventures create solutions that make use of sensitive personal information. As such, the ventures are engaging in fields exposed to privacy and database issues. Basically, all financial services involve the collection and saving of sensitive personal information. Companies collect electronic mail addresses, phone numbers, personal details, financial information, marital status, special identifying details, workplace, family members, and more as part of the process of getting to know the customer, in order to provide him with services, advice, and an identity. Companies collect, save, store, process, and transfer all this sensitive information within their technological systems.


But these systems face exposure to attacks and challenges from all sides. The exposures, in instances of intrusions, are not limited to sanctions that may be imposed on a company by the regulatory authorities. They also include a potential mortal blow to the company’s reputation and the filing of civil suits by individuals on the grounds of infringement of privacy. 


In light of this, the fintech sector must adopt high standards of privacy protection and security. Fintech companies should create privacy-protection and information-security regulations for the enormous volume of information they collect, at standards on par with the customary international practices. 



Micky Barnea, Managing Partner, has been representing Israeli and foreign clients for over 25 years. His diverse practice encompasses corporate, securities, technology, and cross-border matters. In the technology sphere, Micky advises various types of entities in the Israeli ecosystem: technology companies; local subsidiaries of multinational corporations; accelerators and incubators; R&D centers; VC, PE, and CVC funds; and startups. For more information, click here



The above does not constitute legal advice and is not a substitute for such advice. We recommend examining all cases individually on their merits. 


Source: barlaw.co.il